Episode 119: Toy Box Brands Co-Founder Jerrod Blandino Is Back With His Latest Beauty Innovations

Discovering his passion for cosmetics while working at the mall and having no idea where life would take him, Jerrod Blandino has consistently nurtured his visionary spirit, firmly believing that one can achieve anything with determination. From creating Too Faced Cosmetics, with their iconic product, “Better Than Sex Mascara," to selling the company for $1.45 billion, Jerrod is back launching two new brands, all driven by a profound appreciation for the world's endless wellspring of inspiration. In this episode, delve into Jerrod's fascinating backstory and his creative essence, as he shares insights into launching his new brands Diamond Drunk and Polite Society and his love for creating and evolving existing industries.

In this episode, Jerrod also discusses:

  • The stagnant state of the jewelry cleaning industry, virtually unchanged since the 1950s, served as the catalyst for his innovative venture, Diamond Drunk. Jerrod goes into the branding of the brand, the clean ingredients in the product, the potential partnerships in the works, and more

  • How the ideals of authenticity, self-improvement, and kindness deeply inspired Jerrod, to create Polite Society – a “bold” clean beauty brand. Some products mentioned are "The Greatest Lashes of All Time'' Mascara, "The B.I.G. Mouth" Lip Plumper, "The More Than a Pretty Face" Foundation", and "The Go Flush Yourself" Blush & Glow Face Palette

  • What lies on the horizon for Jerrod in his career, and what we can anticipate in the upcoming releases from both Diamond Drunk and Polite Society

We hope you enjoy this episode and gain valuable insights into Jerrod’s journey and the growth of Toy Box Brands. Don't forget to subscribe to the Glam & Grow podcast for more in depth conversations with the most incredible brands, founders, and more.

Be sure to check out Toy Box Brands at www.toyboxbrands.com and on Instagram at @toyboxbrands.

This episode is sponsored by AdNabu.

AdNabu is the top-rated AI product feed management app trusted by 8000+ Shopify and Shopify Plus brands. Powered by the same language models fueling ChatGPT, its AI tech generates the most effective strategy for each marketplace (Google Shopping, Facebook, TikTok, and more) in real-time. Install the app or book a demo today using code GLAMANDGROW20 for 20% off.

This episode is sponsored by Shopify.

Shopify POS is your command center for your retail store. From accepting payments to managing inventory, Shopify has EVERYTHING you need to sell in-person. Sign up for a one-dollar-per-month trial period at www.shopify.com/glam

This episode is brought to you by Wavebreak

Leading direct-to-consumer brands hire Wavebreak to turn email marketing into a top revenue driver.

Most eCommerce brands don’t email right... and it costs them. At Wavebreak, our eCommerce email marketing agency helps qualified stores recapture 6-7 figures of lost revenue each year.

From abandoned cart emails to Black Friday campaigns, our best-in-class team of email specialists manage the entire process: strategy, design, copywriting, coding, and testing. All aimed at driving growth, profit, brand recognition, and most importantly, ROI.

Curious if Wavebreak is right for you? Reach out at Wavebreak.co

Previous
Previous

Episode 120: Aramore: Science-Driven Skincare Born Out of Harvard and MIT with Sarina Elmariah, Co-Founder of Aramore

Next
Next

Episode 118: Unlocking the Secrets to Glass Skin with Alicia Yoon, CEO of Peach & Lily