Episode 106: Daniel Sandler Cosmetics: Building the Iconic Watercolour with Daniel Sandler
Daniel ALWAYS loved makeup so it is no surprise he has become one of the most acclaimed makeup artists in the world. After attending the London College of Fashion, Daniel was soon working for high profile photographers, editors and magazines, backstage at major fashion shows and regularly appearing on TV. Throughout his career he’s worked with many famous faces from Kate Moss to Naomi Campbell, Rachel Weisz and Dame Helen Mirren. His creative vision saw him appointed UK brand ambassador for Bourjois Cosmetics.
In 2005, Daniel was inspired to create his own brand: a game-changing collection of multi-use products that combined professional performance with fool-proof, easy-to-use formulas. Daniel spent four years developing his globally acclaimed brand, drawing on his skills as a professional MUA and his intuitive understanding of what real people want from their makeup. Today the brand features an ever-growing range of liquids, gels, creams, serums and tools that enhance real skin with exquisite textures and take everyday makeup to the next level.
Daniel also shares:
How Daniel found expression through the artistry of makeup from a young age
Details on the evolvement of the beauty industry from the 80’s until now
How pivotal it is as an artist to have adapt to the times/trends while remaining true to your personal style
The moment the watercolour, the first liquid blush that delivered high performance for real women, was born
Tips and tricks on how and where to apply your makeup
You'll also hear Daniel’s biggest insights and what's next for Daniel Sandler.
We hope you enjoy this episode and gain valuable insights into Daniel's journey and the growth of the brand. Don't forget to like and subscribe to the Glam & Grow podcast for more exciting perspectives.
Be sure to check out Daniel Sandler at www.danielsandler.com and on Instagram
This episode is sponsored by Shopify.
Shopify POS is your command center for your retail store. From accepting payments to managing inventory, Shopify has EVERYTHING you need to sell in-person. Sign up for a one-dollar-per-month trial period at www.shopify.com/glam
This episode is brought to you by Wavebreak
Leading direct-to-consumer brands hire Wavebreak to turn email marketing into a top revenue driver.
Most eCommerce brands don’t email right... and it costs them. At Wavebreak, our eCommerce email marketing agency helps qualified stores recapture 6-7 figures of lost revenue each year.
From abandoned cart emails to Black Friday campaigns, our best-in-class team of email specialists manage the entire process: strategy, design, copywriting, coding, and testing. All aimed at driving growth, profit, brand recognition, and most importantly, ROI.
Curious if Wavebreak is right for you? Reach out at Wavebreak.co
